What is the Most Popular Colour Car?
Have you ever wondered what the most popular colour cars are and why certain shades dominate the roads? The Society of Motor Manufacturers and Traders (SMMT) has gathered extensive data from 2023 to reveal the trends in car colour preferences by model and the most sought-after models by colour. Interestingly, two-thirds of UK registered cars in 2023 were monochrome, a trend significantly driven by fleet vehicles, which comprised over a quarter (26.9%) of all registrations.
While vibrant colours like orange, bronze, turquoise, and brown saw a decline in popularity compared to previous years, green experienced a remarkable resurgence. Green cars reached their highest volume since 2005, influenced by the growing association with zero emissions and the broader trend of becoming more environmentally conscious, with a staggering 71.1% increase in volume from 2022.
But what makes certain colours more appealing, and how do these choices reflect broader societal trends? Join us as we delve into the most popular car colours of 2023 and uncover the stories behind these fascinating trends.
1. Grey Cars
In 2023, grey continued its reign as the most popular car colour in the UK, marking the sixth consecutive year at the top. Over a quarter of all cars registered were grey, reflecting its widespread appeal. Notably, the Nissan Qashqai emerged as the best-selling model in this colour, while other popular models included the Ford Puma, Kia Sportage, Hyundai Tucson, and Nissan Juke, all ranking in the top ten. Grey's popularity spanned various segments, particularly dominating the supermini, dual purpose, and lower medium categories. The demand for grey cars surged, with a remarkable 22.5% increase in volume from 2022, underscoring its enduring allure among car buyers.
2. Black Cars
Black secured its position as the second most popular car colour in the UK. The Vauxhall Corsa led the charge as the best-selling model in this sleek shade, with the Mini, Audi A3, and Vauxhall Mokka also ranking in the top ten. Black remained the preferred choice for executive cars and luxury saloons, reflecting its timeless and sophisticated appeal. The popularity of black cars saw a significant boost, with an 18.5% increase in volume from 2022, highlighting its enduring attraction among car buyers.
3. White Cars
White emerged as the third most popular car colour in the UK. The Tesla Model Y stood out as the best-selling model in this clean and modern shade, with the Vauxhall Corsa also making it into the top ten. White proved to be the top choice for the multi-purpose segment, catering to a wide range of practical needs while maintaining a stylish appearance. The popularity of white cars experienced a notable rise, with a 16.9% increase in volume from 2022, reinforcing its growing appeal among car buyers.
4. Blue Cars
Blue secured its spot as the fourth most popular car colour in the UK, continuing to capture the hearts of car buyers with its versatile and appealing hue. The Ford Puma led the sales as the best-selling model in this vibrant shade, demonstrating its broad appeal across various demographics. The demand for blue cars rose significantly, with a 10.9% increase in volume from 2022, highlighting a growing trend towards this classic yet contemporary colour choice. Blue's popularity is often associated with its ability to convey reliability, calmness, and sophistication, making it a favourite among those looking for a stylish and dependable vehicle.
5. Red Cars
Claiming its position as the fifth most popular car colour in the UK was red, continuing to attract car enthusiasts with its bold and dynamic presence. The Vauxhall Corsa emerged as the best-selling model in this shade, emphasising red's enduring appeal. The popularity of red cars saw a modest yet significant 3.9% increase in volume from 2022, indicating a steady demand for this vibrant and attention-grabbing colour. Often associated with excitement, energy, and passion, red remains a favourite for those looking to make a statement on the road.
What is the Rarest Car Colour?
Cream, pink, and maroon stood out as some of the rarest car colours on UK roads, each catering to niche tastes and making a unique statement. Cream cars, with their classic and elegant appearance, appeal to those seeking a timeless and understated look. Pink cars, often chosen for their bold and playful vibe, cater to individuals looking to express a distinct and unconventional style. Maroon, a rich and sophisticated shade, is favoured by those desiring a touch of luxury and individuality in their vehicle choice. While these colours are not as commonly seen as grey, black, or white, their rarity adds an element of exclusivity and personal expression for the discerning car buyer.
A Colourful Future
There you have it, the most popular car colours of 2023 reflect a blend of practicality, sophistication, and personal expression. Grey retained its crown as the most popular car colour in the UK, favoured for its versatile appeal across various segments. Black and white followed closely, each offering their own distinct advantages in terms of elegance and modernity. Blue and red rounded out the top five, with blue symbolising reliability and red embodying energy and excitement.
Beyond the mainstream choices, rarer colours like cream, pink, and maroon provided unique options for those looking to stand out. These niche colours add a touch of individuality and exclusivity to the roads, appealing to specific tastes and preferences.
The data from the Society of Motor Manufacturers and Traders (SMMT) not only highlights current trends but also sheds light on how societal influences, such as environmental consciousness, are shaping the automotive landscape. As we look ahead, it will be interesting to see how these trends evolve and which colours will capture the imagination of car buyers in the years to come.
*Data Source: The Society of Motor Manufacturers and Traders (SMMT)